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Content Marketing Manager

ID:  2434
Function:  Marketing
Location: 

Boston, MA, US Ann Arbor, MI, US


Are you an experienced Content Marketing Leader looking for a new challenge and the opportunity to further advance your career? If you thrive in a fast-paced environment, have a collaborative leadership style, are organized, and have honed the craft of storytelling, this position could be just for you! 

 

Universal Robots is the market leader in the collaborative robotic space today and we are just getting started. We are looking for a curious, insightful marketing leader who has technical aptitude and can translate our product features and our services to values that meet customers’ needs. You will be a player-coach working with the extended marketing community. You will craft engaging content at every stage of the customer journey to ensure we meet our brand guidelines. 

 

Key responsibilities

  • Foster compelling storytelling and messaging that builds a unique brand position for Universal Robots within our industry and beyond.
  • Manage the global content calendar and planning process, considering launches, campaigns, and general business priorities.
  • Contribute to campaigns in line with annual activity calendar throughout all stages, from awareness to post-sales engagement.
  • Coordinate paid, owned, earned communications plan.
  • Lead marketing community content strategy and drive stakeholder execution.
  • Actively contribute to an engaging and seamless experience throughout the customer journey through relevant and impactful copy and content.
  • Develop inspirational communications focused on pains and gains and unique value propositions. Engage relevant audiences at different stages and platforms.
  • Manage agencies and contractors to drive efficiencies and high-quality deliverables.

 

Qualifications and requirements

  • Previous working experience as a content creator and marketing leader for 10+ years.
  • BA degree in Marketing, Communication, or similar relevant field – MA preferred.
  • Outstanding communication, presentation, and leadership skills.
  • Management and/or mentorship experience.
  • In depth knowledge of market research.
  • Sense of ownership and pride in your performance and its impact on company’s success.
  • Critical thinker and problem-solving skills.
  • Team player with great interpersonal communication skills.
  • Good time-management skills.
  • Results oriented

 

Equal Opportunity Employer

At Universal Robots, we don’t just accept difference - we celebrate it. We  hire the best talent we can find, which means actively seeking a diversity of beliefs, backgrounds, education, and ways of thinking. We strive to build an inclusive culture where differences are celebrated and used to advise better design and business decisions. Universal Robots is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please let us know.

Join us on an exciting journey

We are Universal Robots, a diverse group of smart, creative people working at the forefront of collaborative robotics. Together, we are finding innovative solutions to some of the most important manufacturing issues facing businesses today.

 

Ready to apply?

If interested, please apply at your earliest convenience

 

This job requires the individual to be fully vaccinated against COVID-19 or be tested regularly in order to work in the office

 

#LI-SMTER

 

 

 


Nearest Major Market: Boston

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