Digital Products Strategist (Semi Test Marketing, North Reading, MA)

We are the global test and automation specialists, powering next-generation technologies through sophisticated solutions. Behind every electronic device you use, Teradyne's test technology ensures your device works right the first time, every time! Our portfolio of automation solutions help manufacturers to develop and deliver products quickly, efficiently and cost-effectively. Together, Teradyne companies deliver manufacturing automation across industries and applications around the world!

We attract, develop, and retain a high-performance workforce, comprised of people with diverse backgrounds and a shared drive for excellence. We strive to foster a positive and inclusive work environment that helps employees, and communities, thrive.

Our Purpose

TERADYNE, where experience meets innovation and driving excellence in every connection. We are fueled by creativity and diversity of thought and in our workforce. Our employees are supported to innovate and learn something new every day. 

We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team – one that makes better decisions, drives innovation and delivers better business results. 

Opportunity Overview

Digital Products Strategist

Teradyne is the world leader in complex semiconductor device testing and visionary Marketing leaders with a mix of market knowledge and technological know-how are an essential ingredient to our success.

The Digital Products Strategist will be responsible for defining and driving the digital instrumentation product strategy for Teradyne’s flagship ATE platforms, both for core digital and SERDES instrumentation.  Teradyne’s high-speed digital test product lines within our Semiconductor Test Business Unit collectively represents more than $500M in annual revenue.

Essential Functions

• Conduct end-market and competitive analyses and synthesize High Performance Computing (HPC), Cloud Computing, Edge Computing and CPU/GPU/TSU/MCU/SERDES device test implications to inform long-term product line architecture.

• Identify emerging market trends or segments with implications on our digital product strategy.

• Define timely market segment strategies to support the business group objectives and provide clear product development priorities

• Operationalize the market segment strategy

• Drive marketing efforts to create and maintain winning product line architectures, working with Engineering to ensure product investments are balanced against development budgets and consistent with division business objectives

• Deliver cogent Business Requirements to justify and support new product development

• Develop sharp and compelling marketing messages and product positioning briefs

• Measure and track new product performance ensuring that penetration, marketshare, and ROI objectives are met

• Influence test strategy changes that have the potential to provide enhanced business results

• Be an active participant at external conferences and industry forums to both encourage strategic VOC (voice of the customer) and VOM (voice of the market) as well as enhance the Teradyne brand.

• Develop and foster strategic relationships at customers and industry experts which lead to a competitive advantage for Teradyne

All About You

We seek individuals who share our passion and determination. Our commitment to customer success drives us to go the extra mile. If you’re ready to join us in this mission, take a closer look at the minimum criteria for the position. 

• Overall 10 plus years of experience with at least 3 years of high-speed digital product development, product management or product marketing experience.

• Demonstrated proficiency with CPU/GPU/TSU/MCU/SERDES, high-performance computing, and/or cloud server system architectures and applications.

• This position requires a candidate with very strong influence, leadership, analytical, and synthesis skills. This role requires an extensive amount of integration and visibility across all functions of the business and at all levels.

Education

BS in engineering or equivalent experience, MBA is a plus. 

Benefits

Teradyne offers a variety of robust health and well-being benefit programs, including medical, dental, vision, Flexible Spending Accounts, retirement savings plans, life and disability insurance, paid vacation & holidays, tuition assistance programs, and more.  Please click here to see details.